Spring blooming is the good time for outdoor exercise.In the interview, the reporter learned that compared with the previous flights, waist flag football and other campaigns, this year, short -distance off -road hiking and running are more popular, and the spring economy has continued to heat up.
It is understood that the entry threshold for hiking hiking is relatively low, so it has become the best test water test project involved in outdoor sports.In addition to traveling with familiar friends, many people will also travel through clubs and online hobby communities.
Zhou Li, head of a hiking club in Shanghai: After the spring, our business has grown a lot, about 2 to 3 times the growth.
At 6 am on March 24, the reporter saw at the departure place of the Suzhou River Half Marathon in Shanghai. The scene was crowded at the scene, and the contestants were preparing to do warm -up activities.They told reporters that the weather is warm and it is very suitable for running.
According to statistics, on March 24th alone, 15 marathon events were held nationwide, with more than 420,000 offline contestants.Data show that hiking, mountain climbing, badminton, cycling, and running are the top five in the spring sports rankings.
Shanghai: The sales of outdoor equipment sales have greatly increased the lightweight of sports products into a trend
More and more people go out of the house, and the sales of related sports equipment have become hot.
In a sporting store in Shanghai Pudong, many consumers are buying outdoor sports equipment.The person in charge told reporters that since this year, lightweight outdoor tourism mainly based on surrounding cities is very popular, and a number of professional hiking travel websites and hiking clubs have emerged.As the number of sports enthusiasts increased significantly, the sales volume in their own stores also increased significantly.
Zhang Yao, manager of the outdoor sports department of a sports goods store in Shanghai: In March of this year, the overall sales volume of our off -road running shoes increased by nearly 45%.
Industry insiders said that on the one hand, a large number of new entry -level consumers poured into the purchase of basic running shoes and clothing; on the other hand, off -road sports enthusiasts with some experience are also constantly increasing the professionalism of off -road equipment and stimulating related product sales.
It is understood that there are many types of outdoor equipment, and they are more tedious to wear and are not suitable for new enthusiasts.Therefore, many sports brands have launched lightweight products with lighter materials, more complete functions, and better experience, including running shoes, clothes pants, sports accessories, etc. to meet the needs of new enthusiasts.